Hello! It’s been a few weeks and I have some updates for ya. On March 1st, we started working with Orca Communications, a PR firm, and they’ve hit the ground running. They have been reaching out to various outlets and we’ve already started sending Wand samples to magazines and tv shows that have expressed interest in NMW. So, fingers crossed, during this four month partnership with Orca, we’ll see more features and the “Wand Word” will spread far and wide.
Speaking of the “Wand Word” we got the biggest surprise a few weeks ago. At about noon on 3/7/14, I got a notification on my phone, of a sale from our website and those notifications kept coming every few minutes. My phone was going crazy with notifications and I had to know what was going on. The best friend/biz partner and I were on the phone trying to figure it out. Finally, I sent an e-mail to some of the new customers, thanking them for their order and asking where they’d heard about us. They shared that they had received their e-mail subscription from RealSimple.com and we were shown in a feature called, “6 Clever Items to Simplify Your Life.” WHAT?????? Oh. My. Goodness. We were SOOOOO excited and happy. Those orders kept coming for days too! 🙂
Here’s the link to the feature:
http://www.realsimple.com/work-life/life-strategies/problem-solvers-00100000120113/page2.html
A while ago, I set up a Google Alert to inform me anytime something new was posted about NMW on Google and I woke up to one last Thursday, 3/13. There was an article in the Pittsburgh Post Gazette about yours truly. 🙂 I had been contacted for an interview in late January after I’d done a Press Release about NMW’s 12 Months of Giving. My new friend, Kathleen, at the Post called me in early February and we had a nice chat about the business, the charities, the future of the Wand and out Pitbulls. It was so nice being referred to as, “A Newsmaker You Should Know” in the article.
Here’s the link to the article:
http://www.post-gazette.com/local/south/2014/03/13/Her-wand-conjured-up-a-new-business-1/stories/201403130001
Back in February, I had the honor and privilege of participating in a panel at Robert Morris University, during their “Business Week”. During that event, I was chatting with Anne Schlict, from the Center for Women’s Entrepreneurship at Chatham, and she mentioned knowing Lani Lazzari, a very successful business owner (www.simplesugarscrub.com) who had been featured on Sharktank. Anne very kindly offered to make an e-mail introduction. Well, just today, I was able to speak with Lani and pick her brain on her Sharktank experience and I was able to ask her questions about her success (she is the most successful and popular guest on Sharktank to date.) She was open and warm and it just further illustrated to me that no matter how successful you become, you can always give back, in the way of truth and knowledge.
Finally, I want to tell you about something cool. You may be aware of “Beauty Box” subscriptions. Well, one of our friends/business partners, Ashley Thompson and Elliven Spa has been carrying the Wand for awhile now. Ashley has started to offer for subscription, Beauty Boxes, where you purchase a box and get goodies from various beauty companies. Ashley reached out to me and said she’d like to include NMW. I’m telling you, when people express interest in your product, it is the best feeling ever! It will never, ever get old. So, we were one of the offerings in her first ever Beauty Box and we are so proud to be affiliated with Ashley and Elliven Spa.
As you can see, it’s been an exciting few weeks since I last wrote. I love being able to come to you with some cool news. 🙂
As always, thank you so much for reading!
Nikki