Hi Friends! Happy April Fool’s Day! No tricks for you today, only treats (oh wait, that’s Halloween:)). It’s been a little while since we chatted and it’s time we get caught up. As we had hoped, not only did we start March with a roar, we ended it that way as well and let me tell you how. The internet is such a regular part of our lives that we rarely think of its power, that is until you find yourself growing a business and are focused on what it can do for you. We’ve been using Facebook, Twitter, our own nikkismagicwand.com site, (with Instagram and Pinterest to come) and Youtube to a very small degree. Boy did we get a lesson in Youtube and its marketing power the last week of March! In February, we had a campaign where we asked friends to pass along Wands to make-up artists for their use and hopefully to spread the word of their eternal love for the tool. Well, a Wand landed in the manicured hands of Tracy, of Stellar Visage. This beauty shared that she not only loved our Wand but planned to shoot a video giving her expert opinion of it. We couldn’t wait to see the finished product and let me tell you something, it is a FABULOUS video! I am going to attach it here so you can see its loveliness.
http://www.youtube.com/watch?v=ww4GBIz1aAY
See, I told you it was awesome! 🙂 Ms. Tracy, the star of the video, posted it everywhere and guess what happened???? Wands started to fly off the shelves!!!! Want to see? Wands are headed all over the country!
Oh there’s more to share. In December, when we launched, a dear friend from high school told me that she is friends with the Biden family and it was her personal mission to get the Wands into the White House. Well, she told me a few days ago that she has passed Wands off to the Bidens, who have also passed one to Michelle Obama!!!!!!!! *Happy Dance* I can’t fully express to you what that was like for me to read. Amazing! We got the sweetest message from Sara Biden who said she loved her Wand and that she was going to continue to spread the word. Yippee! So, just like the faces that Tracy from the video paints, March was STELLAR!!!
We have just hired a Digital Media Consultant who will assist us in growing our web presence, with the sole plan of spreading the word of Nikki’s Magic Wand FAR and WIDE. Look out for us on Instagram and Pinterest VERY soon!
I know I promised a flashback this time but I had so many late breaking, awesome things to tell you and I never want you to be bored reading so I’ll stop here.
As always, this 9 to 5 chick is thankful that you keep reading. This journey twists and turns each day and I’m SO glad you’re along for the ride.
Nikki